Recruitment Insights

Great Slogans and Tie-Ins for Volunteer Recruitment

Please share catch-words and phrases that work for you in attracting volunteers. Also, what have you done to capitalize on the recruitment potential of holidays, special events, or issues in the news?

Take Action
Just using the simple words of "Take Action" get people thinking. I have used these words as the heading of fliers announcing the need for volunteers. These two simple words reflect the need for more to be done in a indivdual way that effects the whole collectively.  TAKE ACTION!
Submitted by RANI SHAH, 9 June 2005

Recruiting through Poetry

We help you volunteer
Take away the fear
Show you what's out there
For what time you can spare!

There's info and advice
All for no price
We support, screen and match
No, there isn't a catch.

So what's holding you back?
Is it confidence you lack?
What could be more worthwhile
Than picking up the phone to dial:
Submitted by Rachel Carr, Volunteer Development Officer, Volunteering Highland Scotland, 10Nov2003

Ecologically-sound Volunteering
(from Susan's Tip of the Month in the Monthly e-Mail Update)

Gigi DuBois of the Texas Association of Hospital Auxiliaries was struck with a great idea during a workshop in McAllen, Texas, a week ago. She was thinking about how ecologists practice conservation of natural resources. For example, is a tree is cut down, it is considered good practice to plant another in its place. This "plant a tree" slogan made Gigi think up the idea of "Plant a 'teer!" What would happen if every volunteer in the country made it a goal to maintain their continuity of service by recruiting another volunTEER - but making sure the new volunteer is at least 15 years younger than the current one!

If you like this idea, you could use National Volunteer Week to get the momentum going. In your own organization, enlist volunteers in the obligation to maintain and "grow" service by nurturing younger participants. In the U.S., you can even note that President Bush has been urging a greater commitment to volunteer involvement. "Plant a 'teer" gives a new perspective on recruitment with a novel way to approach younger people while acknowledging the "planter" - a different form of volunteer recognition for those already active.

Thanks, Gigi, for creative thinking! So, have you "planted a 'teer" today?

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